A strategies assessment of Shell, one of the world's leading chemical companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company's performance, capabilities, goals, and strategies in the global chemical market. Table of Contents Executive Summary Business Organization Senior Management Facilities and Employees Technological Know-How Product Portfolio Marketing Tactics Sales and Profit Growth R&D Expenditures and Major Programs Collaborative Arrangements Strategic Direction List of Tables Shell Revenue by Industry Segment Shell Revenue Growth by Industry Segment Shell Chemicals Sales by Geographic Region Shell Chemicals Sales Growth by Geographic Region Shell Chemicals Sales Growth by Product Category Contains 41 pages and 5 tables
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